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In 2021, members of the Alberta Hereford Association formed the Alberta Hereford Showcase committee with the intent on holding a multi-day Hereford event for members of the Hereford community to connect and network with other purebred breeders and commercial ranchers including a junior program and show.
Over the course of the last three years, the Alberta Hereford Showcase has become the largest Horned, Polled & Hereford Plus show in Canada. Each year the event adds new programming to the event schedule. The Showcase is proud to be a leader in cutting edge, creative thinking and marketing of this great breed. 

The mandate of the Alberta Hereford Showcase is to improve integration with the commercial sector by establishing a conduit by which the established producer, next generation breeder or small unestablished breeder can market and highlight their program to North America.

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The Alberta Hereford Showcase appreciates the generous support of its sponsors. A variety of investment options are available that will provide exposure to established seedstock producers, ranchers and the next generation of Canada's top cattle producers.

For all sponsorship inquiries, please contact 
Dave Dennis, Sponsorship Chairman

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